The Mums With Hustle Podcast

PodcastEpisode 132

Mums With Hustle Offers and messaging

The power of story in business with Michelle Knight of Brandmerry.

MWH 132 1 May 2018 by Tracy Harris
MWH 132 · The power of story in business with Michelle Knight of Brandmerry 0:00 / 46:13

In this episode.

Did you know that storytelling will be the biggest business skill you need in this digital age? It’s true! Storytelling allows you to take the essence of your brand beyond your products and services to form a deep and emotional connection to your customers and tribe.

I tell my clients and students all the time that in order to build that desired know-like-trust factor, you must build relationships through story! Let your customers and followers relate to you, be inspired by you, and truly want to know YOU and your brand.

Storytelling is at the heart of success for businesses… and in today’s episode, you’re going to find out why!

LET’S GET INTO IT

So, I am really excited for today’s conversation because we’re covering a topic that I am so, so passionate about.

Storytelling!

Today’s guest is Michelle Knight! Michelle is a mother, wife, world traveler and avid storyteller. She is also a Branding and Business Coach and the founder of Brandmerry. Michelle works with female entrepreneurs who are struggling to gain visibility and traction in taking their business to the next level and she supports them in tapping into their story. Her biz journey has been incredible. In just 9 months, Michelle launched her freedom-based biz and left her 9 to 5, while raising a new baby. Just one year into her coaching business, Michelle created a 6-figure business and thriving community of women ready to share their story. 
 
 During this episode, Michelle is going to tell us all about the importance of storytelling and how to use it to create a stand out brand and message that positions you as an expert in your industry!

Send us Fan Mail

Loved this one? Send us Fan Mail. Tap the link in the episode notes to send a text straight to the show.
Send fan mail →
Brought to you by Tracy Harris

Ready to build the real thing?

12-month mentorship Freedom Filled® Business

The most transformative, supported way to create, launch and scale a course or membership aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with a clear strategy and the freedom to lead with intention.

Apply now →
Max 20 women · Annual Freedom Filled® Mastermind

Exclusively for a maximum of 20 female entrepreneurs committed to intentional leadership and advanced digital strategy. It transforms teams, fuels revenue, and lays the foundation for lasting freedom, so you can be uniquely you in how you grow.

Find out more →

Keep listening.

Browse all 567 episodes →
The Mums With Hustle Podcast
Now playing · MWH 132 · The power of story in business with Michelle Knight of Brandmerry 0:00 / 46:13
Ready

/blog/2018-05-01-mwh-132-mwh-132-the-power-of-story-in-business-with-michelle-knight-of-brandmerry/

Listing + 292 articles + 548 episode pages

Real listing, real articles, every episode rendering through your template with the A/B/C variation test live.

Verified real

  • 292 articles live, including 29 recovered from the web archive.
  • 548 episodes render with real audio and extracted, never invented, takeaways.
  • Each template variation captures email under its own tag, so the winner is measurable.

Pending

  • Old article bodies carry 179 links to gone addresses and 165 tag links: the scoped content cleanup batch, not launch-blocking.

Your call

  • Pick the winning episode template (or let the capture data pick it).
  • The Fan Mail card points at Contact; confirm.