PodcastEpisode 104
Creating and Selling Your First Ebook With Efficiency (Part 2).
What you'll learn
In this episode.
In this episode, I’m going to teach you how to get those sales without feeling salesy.
If you feel like you’re always selling, I want you to know that there is a better way out there! Instagram, Facebook, blogging, podcasts, PR, speaking gigs, etc. are all great surface level avenues for you to find your tribe and connect with your audience… But all of those amazing channels don’t invite your customers to go on this journey with you, to grow with you, and to form an ongoing relationship with you.
That’s where email marketing comes into play.
Note – The strategies I’ll teach you in today’s podcast are applicable to your own online course, selling an evergreen webinar, or even your physical products. You don’t have to apply these strategies to just ebooks.
These strategies are amazing if you’re ready to take your biz to the next level or even if you’re just starting out. #EmailMarketingIsForEveryone
WHAT YOU’LL LEARN
- Why growing your email list is crucial
- How to keep growing your email list steadily with your ideal customer
- What you need to know to add customers to your list
- What you can create as a high-value freebie
- How to remove a piece of your ebook to turn into your high-value freebie
- Why you need an amazing email sequence set up after someone signs up for your freebie
- How to weave in your freebie pitch to your marketing efforts
WHAT I COVERED
- The importance of growing and engaging with your email list
- Building your tribe and learning what they need
- Getting crystal clear on who your audience is
- Utilising the super-simple exercise from Part 1 to create a high-value freebie
- A real-life MWH freebie example
- My automated email marketing process
- Ways to provide your list with more value once they sign up for the freebie
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